Akshat Sharma

Experience Strategist at Merkle, dentsu

I design and strategize experiences from screenNot just devices. Any canvas for a story: interfaces, films, journeys. to service.

From research and insight to journeys, roadmaps, and shipped experiences, with AI used to make strategy sharper, not noisier.

Selected work

All projects
Plugg-out cover

Plugg-out

2024

Award-winning service design that makes invisible 'vampire power' visible, and changes the behavior behind it.

Service DesignJourney MappingService Blueprint
Nestlé Garden of Life cover

Nestlé Garden of Life

2026

Reframing a wellness brand's homepage into an ingredient-led, story-driven experience narrative.

Experience StrategyUX AuditCX Ecosystem Mapping
SPCE cover

SPCE

2025

A sustainable packaging circular ecosystem for India's food delivery, turning throwaway packaging into something that comes back.

Service DesignService BlueprintProduct Design
Dollar General cover

Dollar General

2026

A customer-experience evaluation uncovering trust, savings, and omnichannel friction across a national value retailer's digital and in-store journey.

CX EvaluationHeuristic EvaluationCompetitive Analysis
Cognitive Games cover

Cognitive Games

2025

Turning 3-minute clinical assessments into 20 minutes of engagement, without breaking the science underneath.

Product DesignGamificationInteraction Design
DBFS 3.0 cover

DBFS 3.0

2024

Redesigning a medical-grade cognitive screen so sessions got faster, clearer, and clinically more reliable.

Product DesignDesign SystemsUsability Testing
Akshat Sharma

A little about me

My work lives between strategy and craft: research and journeys on one side, prototypes and shipped screens on the other, with AI speeding up the busywork so there's more room to actually think. I care about clarity, a bit of delight, and shipping things that survive contact with the real world. When I'm not doing that, I'm making AI films, taking photos, or reading (and drawing) manga.

Meet the Extra Me

What I can do

The toolkit behind the work

From the fuzzy front of strategy to shipped, tested screens, and the motion and AI that bring them to life. Tap a circle.

FigmaAdobe SuiteMiro / FigJamProtoPieAfter EffectsBlenderRhino 3DHTML / CSSPythonp5.jsSketchFigmaAdobe SuiteMiro / FigJamProtoPieAfter EffectsBlenderRhino 3DHTML / CSSPythonp5.jsSketch

How I work

Not a funnel.
A prism.

The double diamond assumes every project starts at the same edge. Mine don't — one lands as a research question, the next as a half-built product with a date already promised. A prism doesn't care which face the light hits; it splits into the same spectrum either way. So I start where the work actually is, and use AI to compress the busywork, which leaves room to diverge, sharpen the threads worth keeping, and curate what ships.

ExploreEnhanceCurate

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